#00028
The direct-to-consumer concentrate-refill model fits only urban, routine-oriented, moderately affluent buyers. It cannot reach price-sensitive mass-market shoppers, low-density rural areas, or people without a steady ordering routine, so most of the market stays on plastic.
Coming soon...
We aim to provide a platform where you can support issues through funding.
This will allow you to contribute financially to causes you care about, helping to drive change and support initiatives that matter to you.
Non-profit organizations, community projects and for-profit initiatives will be able to receive funding from individuals and organizations based on certain conditions.