Southend-on-Sea, UK
#00098
SuccessCity
Implementer
Southend-on-Sea Borough Council (Hubbub Ballot Bin)
Timeline
Since Jan 1, 2017
Location
Southend-on-Sea, UK51.5459, 0.7077
Description
Southend-on-Sea Borough Council deployed Hubbub's Ballot Bin across the town, installing 21 voting ashtrays in litter hotspots. The council reported a 46% reduction in cigarette-butt litter, demonstrating the concept replicates from a single viral installation to a town-wide rollout.
Metrics
2Cigarette butt litter (council-reported)-46%
Ballot Bins installed21bins
Lessons learned
- The single-site Ballot Bin effect held up when scaled to 21 bins across a whole town.
- Municipal ownership (a council running its own fleet of bins) is a viable path to sustaining the intervention beyond a one-off pilot.
Documented Jun 26, 2026